Today we talked with Cindy from Rosamery Design, where she makes real pressed flower accessories and cases.
Tell us your story
My name is Cindy from Rosamery Design, I enjoy making real pressed flower accessories and cases. I've always been enthusiastic with the beauty of flora and fauna. This passion has actuates my creative journey to share the story of each individual flower, which inspires this very special unification between flowers and design, where Rosamery Design is born...
Rosamery Design is a true labour of love from the seed of thought for a new design to the finished product. Among other things, a huge love from our hearts for real flower crafts in creating unique one of a kind items for all to love.
I take a lot of pride and value in making these meticulous handicraft accessories, as much as my dear customers. There is nothing more rewarding than hearing the compliments my customers get from using my products. It is great when you can enjoy the work you do and see how it is appreciated.
When did you turn your craft into a business?
It was back at the time when I’ve first graduated and was on the path of looking for jobs. However, a year has passed and luck was not on my side, which placed me on a sticky situation, as my saving that I'm left with is barely supporting myself. At this point of my life, I was so depressed and desperately to seek for something to work. This is when I'm truly bless and light shines into my life, a pressed flower bookmark that was given as a gift when I was young reappeared after being misplaced for years. This beautiful item has significantly intrigued my interest in pressed flower crafts and there is when my creative path begins…
How did you come up with a name for your store?
Rosamery is defined as elegant, beautiful, courteous and forever putting others before themselves. This is exactly what I want my business to be, always putting my customers first, seeing smiles on their faces upon receiving my handcrafted items, hence this is the idea of Rosamery Design…
How did you start selling on Etsy?
I first sold some of my pressed flower products to my friends and family, then expand to sell at some of the local Perth Artisan Markets. It was not until roughly August 2016, a very good friend of mine suggested me to try out a handcrafting platform called Etsy and the rest is history.
Do you talk to your customers? Do you run your website or blog, social media?
At first, I manages every aspects of the business myself, from production to customer service to the website to social media and etc. However, as my business grew bigger, it is extremely difficult to manage everything by myself. Now, I have the support of my partner, Jason. Today, he manages the customer service and website development. So, I can focus all of my energy and effort in creating beautiful craft items.
What’s your most favorite product?
Some of my favorite products are definitely the pressed flower phone cases that will be attached above.
What are your future goals?
My future goal is certainly to expand my range of pressed flower products to all parts of the world, to a point where everybody have the chance to witness the beauty of pressed flower products. From there on, I would like to open a retail shop of my own and sell a diverse range of pressed flower products.
What’s your process from an idea to a finished product?
I always start a new idea with a blend of different flowers, it may take anywhere from 2 hours to a day to get the right design that I’m satisfied to put up on the listing.
Where and when do you find yourself most creatively inspired?
My garden is the source of my creativity. It is the prime place where I seek for inspiration for new design.